Paid Search & Digital Advertising
There are dozens of billboards lining the highways and main thoroughfares in and around our beloved home, Las Vegas. The same is true for any major city near you – and perhaps even the city where your franchise business is located. Now imagine your business’s marketing message on every single one of them – but only when you know your perfect customer or client is driving by, and only when they’re most likely to click, call or visit.
That’s the beauty of well-crafted local digital advertising and pay-per-click campaigns. And we’re online marketing and PPC masters. Whether we’re getting more traffic to a local plumbing franchise or a group of regional QSR franchise locations, we approach our digital marketing efforts thoughtfully and strategically.
Local PPC & Social Media Marketing Services:
Facebook Ads & Google Ads Creation & Management
Taking advantage of the massive traffic on social media and search engines like Google and Bing can and will drive growth for your business. We develop relevant and engaging campaigns for your ideal audience on Facebook, Twitter, LinkedIn, Instagram – the big ones – to get your message in front of as many potential customers or clients as possible when they’re most prepared to take that crucial next step.
Our social media and Google ad strategy is simple: make it unmistakably branded and make it impossible to ignore. Our award-winning creative team will develop and deliver the highest quality ad content, and take advantage of our digital know-how to ensure your message gets in front of the right eyes at the right time.
We employ our industry’s leading software to automate your online advertising efforts. Under the careful watch of our expert digital team, our programmatic ads find available ad space in every relevant corner of the internet to help us optimize reach and minimize spend, making every digital advertising campaign more targeted, more effective, and more efficient.
We’ll work closely with you to determine precise locations and target markets to spread your marketing message. We’ll make sure your ads show up for people in specific zip codes, on particular streets, at distinct venues, or with certain IP addresses to increase your chances of conversion and increase the effectiveness of your campaign. In all of our marketing efforts, we help you narrow in on the who, what, when and how. Geofencing is very much the where, and we make sure we hit the spot.
Quantity Helps, But Quality Counts
It’s not enough to get any message in front of as many people as possible—it’s about getting the right message to the right people at the right time. We maximize your dollar by carefully identifying an ideal audience and sending content that speaks directly to them, delivering a strong first (or fifth) impression of your brand and getting your local franchise on track for the kind of results you need to grow.
Leave the Numbers to Us
Full disclosure: the world of PPC and digital marketing is sometimes excruciatingly complex. Franchisees and even corporate franchise marketing teams aren’t always equipped to maximize return on their marketing spend because they’re in the dark about the data tracking, competitor analysis, strategizing (and re-strategizing) that goes into every generated lead. That’s where we come in. We live for this stuff. We’ll make all the numbers make sense, make adjustments where needed, and always keep you in the loop with your business’s ROI and growth top-of-mind.
Want to hear more about how we can help your franchise location(s) succeed with local paid search and digital advertising? Reach out to Wheat!