Quaker Steak & Lube

Quarterly LTO marketing campaign collateral

What We Did

A national franchise with a stronghold and cult-like following in the Midwest, Quaker Steak & Lube serves up some of the tastiest burgers and wings you’ve ever laid your taste buds on. In fact, they have been designated Best Wings USA®. We’ve been designated their quarterly LTO campaign crafters. We take their themes to creative extremes via menu inserts, postcards, t-shirts, radio spots and more.

The Results

Although their delicious menu items didn’t need much help looking or sounding more amazing, we like to think we upped the ante a bit, keeping customers hungry for what’s new. And we appreciate them letting us push the envelope a bit with playful staff t-shirt slogans and other “lubed-up” language. Trust us, it’s a thing, and die-hard “Lubies” get it.